Grand River Launches e-Commerce Solution for Lobster Gram

Grand River Inc., a leading e-commerce consultant and developer, announced the launch of a new e-commerce solution for Lobster Gram. Since 1987, Lobster Gram has been the original home lobster delivery company with corporate offices and call center in Chicago and distribution from its company owned facility in Biddeford Maine. (https://www.dartagnan.com/lobstergram/)

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Grand River, a Magento Gold Partner since 2008 and Partner Excellence award winner, used Magento Enterprise Edition 1.13 to create the new online presence for Lobster Gram. This leading open-source, e-commerce platform delivers a scalable, cost effective, online retail solution with rich features and functionality including responsive design.

“We’re more than a gift -- we’re an experience,” said Dan Zawacki, Founder and Chairman of Lobster Gram. “Our goal was to take the growth of our online channel to the next level and give customers a better shopping experience. Grand River helped us do that in time for the all-important holiday season.”

Grand River used its expertise in creative design, user experience, information architecture and technical integration to develop the new website for Lobster Gram on the Magento platform. Responsive design enables the site to deliver a consistent experience when accessed from mobile devices.

To provide Lobster Gram with seamless order management across all their shopping channels and lines of business, Grand River integrated Multichannel Order Management (M.O.M.) from Dydacomp with the Magento e-commerce platform. The order management system handles order import, inventory management, order processing and fulfillment, automating site functions like shopping cart checkout.

“Lobster Gram takes great pride in delivering an outstanding gourmet experience to its customers,” said Scott Robertson, co-founder and chief executive officer of Grand River. “They recognize the importance of providing an online shopping experience that matches their customers’ in-home dining experience. The new site features an easy way to view their extensive product catalog and the responsive design ensures the site works well on mobile devices.”

In addition to the design and development work for Lobster Gram, Grand River provides strategic e-commerce consulting, post-launch marketing services and managed hosting through an e-commerce services agreement.

About Lobster Gram

Lobster Gram is the original home lobster delivery company, in business more than 27 years. Since 1987, the company has stayed true to its roots and earned the reputation for being the #1 lobster, seafood and gourmet food gift delivery company in the country. Lobster Gram has never wavered from its core values of providing a great gourmet experience to its customers through a carefully selected product line that specializes in lobsters, seafood, steaks and more, offering a 100% guarantee. The company has been featured on ABC, NBC, CBS, CNN, MSNBC and Every Day with Rachael Ray, as well as in The Wall Street Journal, Fortune, Oprah’s “O” magazine, Reader’s Digest, TIME, Men’s Health and USA Today. Learn more by calling 800.548.3562 or visit https://www.dartagnan.com/lobstergram/.

About Grand River

Grand River is an industry leading e-commerce design and development company, specializing in solutions for Fortune 500 firms, as well as mid-market retailers and multichannel companies. The firm’s core expertise is in the leading enterprise e-commerce platforms, including Magento, Demandware and hybris. Clients include many of Internet Retailer’s Top 500 firms and leading online merchants such as Gander Mountain, Zumiez, Steelcase, Pet Supplies Plus, Ford Direct, Hickory Farms, World Kitchen and Lake Champlain Chocolates. Founded in 2007, Grand River ranked as number 334 on the 2012 Inc. 500 list of the fastest-growing private companies in America. Call 734.913.8000 or visit http://www.thegrandriver.com to learn more.

Contact:
Mary Krause
Tel: 734.913.8000, x 2004
Email: mary.krause(at)thegrandriver(dot)com